Carrier Solution

Distribute Products

Reach licensed, appointed producers in all 50 states without building a field organization. The exchange routes your products to the agents and brokers whose books match your appetite — giving you national distribution from day one.

Distribution Reach

National distribution without the cost of a national field organization

All 50 States

Your products reach licensed, appointed producers in every state where you hold approved filings — no regional buildout required.

Appetite-Matched Routing

The exchange matches each product to producers whose books fit your appetite, so submissions arrive pre-qualified instead of scattershot.

Producer Segments

Target independent agents, wholesale brokers, MGAs, or TPAs — or all of them — with distribution rules you control per product.

Targeted Launches

Roll out new products by region, line of business, or producer segment, then expand distribution as production data comes in.

Co-Branded Marketing

Launch kits, product one-pagers, and co-branded campaign material equip your distribution partners to sell from day one.

Partner Enablement

Product training modules, appetite webinars, and dedicated carrier pages keep producers educated on what you write and why.

How It Works

From product launch to bound premium in four steps

  1. Define your distribution rules

    Set which producer segments, regions, and license classes can access each product — appetite fit, minimum premium, and appointment requirements included.

  2. Launch to matched producers

    The exchange notifies producers whose books match your appetite the moment a product goes live, with launch kits and appetite guides attached.

  3. Producers quote and bind

    Matched producers quote through the exchange with your current rates and forms, submitting pre-qualified business straight into your workflow.

  4. Track and tune production

    Production dashboards by producer, product, and territory show where distribution is working — expand what performs, tighten what leaks.

Production Visibility

See exactly where your distribution is working

Every quote and bind on the exchange feeds your production view. Know which producers, products, and territories drive premium — and where to invest next — without waiting for month-end bordereaux.

Explore Data & Analytics
  • Production dashboards by producer, product, and territory
  • Quote-to-bind funnel tracking for every distribution channel
  • Producer scorecards with hit ratio and premium trends
  • Territory heat maps that reveal underpenetrated markets
  • Scheduled production reports delivered to your team

FAQ

Distribution questions, answered

Do we have to appoint every producer on the exchange?

No. You control appointment rules per product — by license class, state, producer segment, or individual review. The exchange only routes your products to producers who meet the criteria you set, and appointment processing is handled through the Agent & Broker Network tools.

Can we launch a product in a limited territory first?

Yes. Targeted launches let you go live by region, state, line of business, or producer segment. Many carriers pilot in a handful of states, review production data, and expand distribution from the same dashboard.

How do producers find out about our products?

When a product goes live, the exchange notifies producers whose books match your appetite and surfaces the listing in their search results. Launch kits, appetite webinars, and co-branded material support the rollout.

Does distribution through the exchange replace our existing channels?

No — it extends them. Carriers keep their direct appointments and wholesale relationships, and use the exchange to reach producers and territories those channels do not cover. Production from all exchange activity flows into your existing systems via API.

How is production data shared with us?

Real-time dashboards cover quotes, binds, and premium by producer, product, and territory. You can schedule report exports or pull the same data through the reporting API into your own BI tools.

Reach producers in all 50 states from day one

Join Insurance Exchange and put your products in front of appetite-matched producers nationwide. Our carrier partnerships team plans your launch strategy with you.